Blink Fitness

The Ask:
Create an acquisition campaign focusing on the gym and the Blink app benefits.

The Idea:
Being a Blink member now means you can take the gym with you anytime, anywhere.

The Execution:
We wanted to replicate the mood and experience members feel when they workout inside and outside the gym with the Blink app. We did this by creating a music video that takes place in a fun, vibrant, monochromatic setting bringing the essence, personality and mood of blink to life.